“Axis Direct Review“
Axis Direct (Axis Securities) is subsidiary of Axis Bank Limited (Erstwhile UTI Bank). Axis Direct was incorporated in year 2005 and been involved in the offering and distribution of various financial products to retail customers in India. As in January 2016, AxisDirect has over 1.5Lakh Active customers and is one of the Top 10 Brokerage firm of the country.
Following are the current services offered by AxisDirect:
- Investment in Equities, Mutual Funds, SIPs, IPOs, Derivatives, Bonds, NCDs, ETFs and Company Fixed Deposits
- Home Loans, Auto Loans, Personal Loans, Loan against Property
- Loans for SME, Credit and Prepaid Cards
AxisDirect Brokerage Charges and Plans
Axis Direct Offers two types of Brokerage plans namely, Fixed and variable Plan.
Fixed Brokerage Plan:
In Fixed Brokerage plan, a constant percentage of brokerage is charged irrespective of the volume of trade. Usually these kind of plans are best suited for the traders who carry out limited number of trades per month.
The AxisDirect Fixed Brokerage Charges are as below
Brokerage Securities Transaction Tax (STT) Stamp Duty Turn Over Charges
Cash 0.50% 0.1% 0.01% 0.00325%
Intraday/Cover Buy 0.05% NIL 0.002% 0.00325%
Intraday/Cover Sell 0.05% 0.025% 0.002% 0.00325%
Encash 1.00% 0.1% 0.01% 0.00325%
Futures (Currency, Index and Stock)
Buy 0.05% Nil 0.002% 0.0019%
Sell 0.05% 0.017% 0.002% 0.0019%
Intraday 0.05% 0.017% 0.002% 0.0019%
Expiry 0.05% Nil 0.002% NIL
Options (Currency, Index and Stock)
Buy Rs 100 Nil 0.002% 0.05%
Sell Rs 100 0.017% 0.002% 0.05%
Intraday (on each leg Rs 100 0.017% 0.002% 0.05%
Variable Brokerage Plan:
Variable Brokerage plan is suitable for the traders who carry out frequent trades per month. Higher the volume of trade, lesser will be your brokerage expenses. The brokerage will be charged at highest slab on daily basis, but at the end of the month the total turnover is calculated and brokerage will be refunded back as per the slab you fall.
Axis Direct Variable Brokerage Plans for various segments are shown in following tables
Monthly Volume (in Rupees) Brokerage Rate (Delivery)
Rs 0 to 3 lakh 0.60%
Rs 3 to 10 lakh 0.55%
Rs 10 to 25 lakh 0.45%
Rs 25 to 75 lakh 0.35%
Rs 75 lakh to 2 crore 0.25%
Above 2 crore 0.20%
Intraday and Futures:
Monthly Volume (in Rupees) Brokerage Rate (Intraday & Futures)
Rs 0 to 5 crore 0.05%
Rs 5 to 10 crore 0.04%
Rs 10 to 20 crore 0.035%
Above Rs 20 crore 0.03%
Monthly Volume (in Rupees) Brokerage Rate (Options)
Rs 0 to 1.5 crore Rs 95
Rs 1.5 to 4.5 crore Rs 85
Rs 4.5 to 9 crore Rs 75
Rs 9 to 18 crore Rs 75
Above 18 crore Rs 65
Axis Direct Trading Platforms
AxisDirect Desktop Trading Platform (DIRECTTrade)
It is a executable Desktop Platform which needs to be installed in the system. It is called DIRECTTrade. It is best suited for the investors and traders who want live market watch and faster execution.
Some of the Key feature of this desktop based platforms are
- Real time monitoring, live streaming quotes with Auto Refreshing
- Multiple Market Watch
- Single Platform for Fund Transfer and Advanced Charting
Software Charges for DIRECTTrade: Yearly: Rs 2999 and Half-Yearly : Rs 1599
AxisDirect Web Based Trading Platform
It is called Swift Trade. Through the web based platform, traders can access their accounts from any system connected to the internet. No need to install any software. It comes with lot of features like real time quotes, multiple watch-lists, quick access to research reports, faster order executions and access to live intraday trading calls etc.
Software Charges : Rs 299 quarterly
- AxisDirect Mobile Trading Platform
Trade on the go through AxisDirect mobile App which works on both mobile and tablets. Real time streaming quotes, multiple watch-list, intra-day chart are main feature of AxisDirect Mobile App.
We have written detailed article on Best Trading platforms, you can read in the below article.
AxisDirect in comparison with other Stock Brokers:
Check out how Angel Broking equates with other brokers
Axis Direct Comparision Matrix
Axis Direct Vs Angel Broking
Axis Direct Vs HDFC Securities
Axis Direct Vs ICICIDirect
Axis Direct Vs Motilal Oswal
Axis Direct Vs ShareKhan
Axis Direct Vs TradeSmartOnline
Axis Direct Vs RKSV
Axis Direct Vs SASOnline
Axis Direct Vs Zerodha
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For comparison of AxisDirect with more brokers, Visit our Side By Side Comparison of Stock Brokers page
AxisDirect Registration and Contact Information
AxisDirect SEBI Registration: NSE(Cash): INB 231481632; NSE(F&O): INF 231481632; NSE(CD): INE 231481632 ; BSE(Cash): INB 011481638; BSE(F&O): INF 011481638; MCX(Cash): INB 261481635; MCX(F&O): INF INF 261481635; NSE(CD): INE 261481635
AxisDirect Contact Information: Main Office Address: Unit No. 2, Phoenix Market City, 15, LBS Road, Near Kamani Junction, Kurla (West), Mumbai- 400 070 Contact Number : 1800-210-0808/022-61480808 AxisDirect E-Mail : firstname.lastname@example.org AxisDirect Complaints or Grievances :
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